Data Protection
Your information is safe.
Last updated: 4 February 2026
Our Commitment
Arte Dental is fully committed to protecting your personal and health data. We comply with the UK General Data Protection Regulation (UK GDPR) and all applicable data protection laws. This statement outlines how we safeguard your information.
Data Controller
Arte Dental, located at 85 Bishop Street, Birmingham, B5 6EE, is the data controller responsible for your personal data.
Types of Data We Collect
We collect and process:
- Personal Data: Name, contact information, date of birth, emergency contacts
- Health Data: Medical and dental history, treatment records, clinical notes, X-rays, photographs
- Special Category Data: Data revealing health status, medical conditions, disabilities
- Payment Data: Billing information and payment card details (processed securely)
- Appointment Data: Scheduling information and communication preferences
Legal Basis for Processing
We process your data under these legal bases:
- Contract: To provide dental treatment and services
- Legal Obligation: Compliance with dental regulations and health requirements
- Vital Interests: To protect your health and safety
- Explicit Consent: For marketing communications and before/after photographs
- Legitimate Interests: To improve service quality and prevent misuse
Data Security
We implement comprehensive security measures including:
- Encryption of data in transit and at rest
- Secure access controls and authentication systems
- Regular security updates and maintenance
- Staff training on data protection and confidentiality
- Secure destruction of data when no longer required
- Incident response procedures
Data Retention
We retain patient records in accordance with NHS guidance and GDC requirements, typically for a minimum of 6 years from the date of last treatment. Health data is retained longer where required by law or for ongoing treatment purposes.
Your Rights Under GDPR
You have the right to:
- Access: Request a copy of your personal data
- Rectification: Correct inaccurate information
- Erasure: Request deletion (subject to legal requirements)
- Restrict Processing: Limit how your data is used
- Portability: Receive your data in a portable format
- Object: Refuse certain types of processing
- Withdraw Consent: Cancel consent you've given
Exercising Your Rights
To exercise any of these rights, contact us at:
hello@artedental.co.uk
01214 680 032
We will respond to requests within 30 days, or within one month of receiving clarification if needed.
Third Parties
We only share your data with:
- Service providers who assist with appointments, payments, and records management
- Emergency services or healthcare providers if medically necessary
- Regulators (GDC, CQC) for compliance purposes
- Other healthcare providers with your explicit consent
Complaints
If you have concerns about how we handle your data, you can lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk
Contact Our Data Protection Officer
For data protection inquiries:
Arte Dental
85 Bishop Street, Birmingham, B5 6EE
01214 680 032
hello@artedental.co.uk